Franchise Business Advisor

Franchisee was one of the important actors the success of efforts franchisor.
Was wrong to choose to be able to be dangerous.
The process of the election franchisee became the determining point successful-not him outlet that wanted to be developed franchisor.
Because, franchisee was partner— for several years— that will undertake efforts franchisor.
Therefore, franchisee must the exact person and could be believed.
They must have the capacity in accordance with the wish franchisor, had the point of view and the mission that be the same as franchisor and could co-operate with franchisor to produce the profit together.
Choose badly franchisee could be dangerous.
Franchisee that was inexact could become the obstacle factor in expanding efforts.
As well as, could damage the make image franchisor.
"Franchisee was one of the important actors the success" of "efforts franchisor."
Franchisee was the person who was most responsible in determining the success outlet belonging to him.
If outlet this failed, automatic will damage the make image franchisor.
Moreover, if franchisee that was chosen inexact, he will become the obstacle for franchisor to co-operate in developed franchise this, said the observer franchise, Suzanna Hartono from SSA Franchise Consulting.

Therefore, suggested Suzanna, franchisor might not be tempted by money in decisive franchisee.
According to Suzanna, franchisor must know beforehand the type franchisee that was wanted by him.
Interview, said Suzanna, was the method that was most effective to recognize the candidate franchisee.
Moreover, the other method that could be followed was by asking for the candidate franchisee to fill in the form and answered several questions around his background.
Several matters that must be considered in chose franchisee, according to Suzanna, in part; the background of economics, the work, the experience and the motivation franchisee in bought franchise, as well as the characteristics from the candidate franchisee.
Explained, franchisee that was good was them who wanted to descend immediately supervised the running of efforts.
"Franchisee must feel Franchisee took part in having these efforts so as he wanted to fight hard to promote these efforts to be limited that was tolerated by franchisor, he said."
Suzanna acknowledged, respectively franchisor could had the criterion that was different against franchisor that was suitable for his efforts.
That was clear, according to him, franchisor must have the special standard concerning the criterion franchisee that will be looked for by him.
The standard of this criterion could be also determined from the experience franchisor.
However, said Suzanna, that was most important, franchisee this must understand correctly the concept franchise, that they could not in any way personally, must continue to according to in the rule that was determined franchisor.
"Generally, the criterion franchisee that be suitable almost all the forms" of "efforts to be the hard worker, could co-operate with the other person, know a little about finance and the business, as well as want to listen to advice from the other person," he said.

It was stressed, franchisee that was inexact could cause many problems.
Franchisee that was inexact could be seen in two types: too passive and too active.
Franchisee that was too passive, according to Suzanna, had the dependence that was very big against franchisor.
For each problem that emerged, they will ask for help franchisor to complete him.
They usually do not have the initiative completely and receive any that was advised by franchisor.
"Franchisee this type was very troublesome franchisor, he said."
In the meantime, franchisee that was too active, according to him, very creative and had a store of method of expanding his efforts.
Franchisee this type usually protests and continues to demand if the action that was carried out franchisor was not as active as actions that have been planned by him.
"Usually, franchisee this type that really was difficult to be arranged and to often not want to follow the agreement because regarded himself cleverer," he explained.
Moreover, franchisor also must be careful against franchisee that was naughty.
The characteristics of franchisee naughty this, according to Suzanna, in part: did not follow rules that were made franchisor.
Delinquency franchisee that was most general was to not obey his obligation in the financial field, sold the product (the thing or the service) other apart from the foreknowledge franchisor, stole the business system franchisor and applied him in an effort to a kind, as well as provoked franchisee other to not obey the rule franchisor.

So that the business franchise ran smoothly appropriate that was wanted, franchisee him must be in unity of the point of view and the mission together.
If not, efforts that were developed could be messy on the way.
For franchisor, franchisee must be chosen selectively.
Don't because of money, sacrificed the business that wanted to be developed long term.
Forms of delinquency franchisee: did not follow rules that have been made franchisor.
Delinquency franchisee that was most general was to not obey his obligation in the financial field; sold the product (the thing or the service) other apart from knowledge franchisor; stole the business system franchisor and applied him in an effort to a kind; Provoke franchisee other to not follow the rule franchisor.
Consideration when choosing the candidate franchisee: the Background of economics; the Work; the Experience; the Motivation bought franchise; That wanted to descend immediately supervised the running of efforts; the public's Criterion franchisee for all the efforts:

The hard worker; could co-operate with the other person; knew a little about finance and the business; wanted to listen to advice from the other person; understood the concept from franchise; Obey the rule that was made franchisor.
Franchisee that must be chosen: could be believed; had the capacity to undertake efforts; had the point of view and the mission that be the same as franchisor; could co-operate with franchisor to produce the profit together.

At this time the business franchise was on the rise because of being enamoured of by many people because of surpluses that were owned by him.
It is not surprising, when afterwards many perpetrators of the business that want to franchised his efforts by offering packages franchise that gave the profit tempted.
Then with the candidate businessman, many that were interested bought franchise the reason for offers that tempted this.
Although the business franchise gave the profit that tempted not then all the perpetrators of the business could franchised his efforts.
They must meet first all the conditions that were determined.
And the candidate business or the candidate franchisee, although they had much money not all of a sudden also they immediately could buy franchise.

The candidate franchisee that was interested bought franchise before determining the choice of one brand or efforts, better must carry out investigation before against franchisor.
His article, in the middle of the brightness of efforts that franchised investigation was very important to get information in the number and the accuracy that were adequate from franchisor concerning the business franchise him.
There were three profits that could be gotten by the candidate franchisee by carrying out investigation before against franchisor him.

Firstly, the candidate franchisee will get information that was more accurate as the planning material and the decision of his business.

Secondly, the candidate franchisee will know totalling possibly information so as when having the problem could fast was looked for his solution at the same time anticipation of the potential for the problem that will emerge.

Thirdly, psychologically, accurate information will make franchisee more the self-confidence and stable in undertook his business
So that three profits could be realized, investigation that was carried out by the candidate franchisee better be related to many aspects especially that in relation to franchisor.
In part like track record franchisor, the achievement of finance franchisor, the operational achievement franchisor was compared by the similar competitor, support that was given to franchisee, the owner and the team of the management franchisor as well as the reference and testimonial from franchisee other.

There were several tips or the step that could be carried out by the candidate franchisee so that investigation that was carried out included several aspects above:

• Determine clearly franchisor whatever that would investigated
  
• determined clearly what information that will be focussed by you to be obtained
  
• Please look for information about the other player in the similar efforts field and all information concerning the industry/the efforts field
  
• manner for the questionnaire in detail, was not that forget
  
• Try To Get could meet face to face
  
• Better if you met at the same time in the office or the place of efforts he that you could see directly his efforts.
  
• Observe the change in the expression and the body language, usually the person who gave untrue information would.
  
• Don't forget to ask him to name several franchisee him as your
  
• reference
  

Indeed, was not easy to carry out investigation against franchisor.
Occasionally in his implementation had several cases that hindered.
In part like: Franchisor did not want to give information.
The matter like this in fact relative rarer happened because franchisee definitely will sense the sign of the disorder in the system franchise this if franchisor refused to give information that was asked for, for example refused gave no contact franchisee other as the source of the reference.
Franchisor gave untrue or not information natural.
The case like this was relative more often happened for example franchisor gave the estimation of the really sale (usually too optimistic).
This that had difficulty was distinguished by franchisee that carried out impromptu investigation.
Franchisee accepted just like that information franchisor.
This usually happens because of the limitations of knowledge and the experience from franchisee.

Although the three matters were often encountered when carrying out investigation, but all that actually could be avoided by franchisee.
It is best to before carrying out the candidate's investigation francisee must supply previously with knowledge concerning franchise this, knew information about his efforts field, including the other player available there to have the comparative material..
If still hesitant, could ask to be accompanied by the consultant franchise as second opinion.
That was certain, by carrying out investigation before will not guarantee the success of a business.
Investigation that was carried out truly will only reduce the risk of the failure.

1.The Self assessment
Has you gotten the attribute that was exact to develop the successful business?
The success story in overnight very rare, but more that needed the hard work in developing the business.
Undertook the business personally could be more profitable, but also could ask responsibility to be full to the consumer, the supplier, and the employee.

2.Do Research
Common sense you needed the long trip towards a decision whether waralaba that it was estimated will be appropriate for you.
Confirm that you saw the business opportunity and you had the skill about him at the same time could cover him.

3.Put forward Question
When considered the right franchise, important for you put forward the question so as you could make the decision with knowledge (informed decision).

4.Spoke to Franchisor
its important for you spoke to franchise available.
Asked concerning help that was obtained by them and whether they achieved the financial projection of early they.
Spent time to speak by several franchisor to get the opinion that was wide before you made the decision.
5.The Family Support
you need the family's support when developing the business.
Suggested to discuss how the influence worked personally to the family before making the commitment.
If you did not get the full support, this will become the ignorance if being continued.
Because of that involved them in the process of decision making.

6.Profesional Advice
advice made the commitment investing in the franchise business, you ought to look for advice from professional.
The bank will give you the valuable assessment.
The network of the consultant's business and the accountant could also assist you in producing the business plan.

7.The Business Plan
plan the business had the dual aim.
As the work document that will become benchmark the achievement of your business, at the same time represent the financial support for your business.
The important business plan was presented well.
Also was suggested sent his copy to the creditor first before being in a meeting that was scheduled.

8.Have Credit
Increasingly big you borrowed then increasingly big the cost that will be borne.
As a result you must produce the profit that was bigger to mentupi the cost.
Because of that borrowed in accordance with the requirement.
If you failed to get capital in the number was enough, the possibility will be difficult approaching again (re-approach) the creditor after that to guarantee the additional fund, especially if the business did not yet show the achievement as being projected in the business plan.

9.Backup Emergency
reserve was suggested in order to have the fund reserve if the business needed long spare time as being hoped for to take off.
The emergency plan for the issuing several years will be very beneficial.

10.Follow Your System
invested to the tiring business model, was tested, and has been proven.
Because of that important followed the system that was developed franchisor to open the success opportunity for you.

Many candidates franchisor this that consulted with our side about how made their business become the business franchise that was ready to be sold and the success in the industry franchise.
In our note, participants franchisor that opened the stand in this exhibition not less than 100 companies franchise so as the business franchise increasingly arousing for prospective buyers franchise (franchisee).
Even more of them the choice of the company franchise made the candidate franchisee to more had the alternative to the business franchise what in the future wanted to be undertaken.
In other the side, for franchisor will be it was demanded increasingly competitive in order to competes with franchisor in the same field.
For example, Dobbi chicken will compete with red crispy or new makes that also sell the fried chicken in the style of KFC as the menu especially.
But be careful for the candidate franchisee.
Before you bought franchise, confirmed before whether indeed this company already including the status franchise or still berstatus business opportunity?
Many companies that claimed himself the company franchise but evidently if being researched in more detail, this company evidently still business opportunity.

Therefore, we from the consultant IFBM that operated more than 10 years in the field franchise development through the article in this column will guide you that want to constructive or made system franchise that was superior for your company.
Definitely with this escort, candidates franchisee then could make use of him to consider and evaluate a company franchise.
To this first series article, we wanted to give any kind of preparation that must be carried out by you when you developed the system franchise?

There were three preparations that must be carried out by you: preparations for the paradigm, the organisation and investment.
Preparations for the paradigm was that was first that was carried out by you.
When you broke would memfranchisekan your business, then the paradigm that must be owned and no longer the paradigm to sell the product/the service to the consumer.
For example, when you had the business of noodles food, then your paradigm and no longer sold noodles to the customer but the paradigm who must be built was to sell his noodles "business" to candidates franchisee.
Then the treatment for the two kinds customer this was very different.
It was first, you sold to the direct buyer who was the eater of your noodles, but that was second, you sold to the prospective investor franchise that not necessarily liked to eat noodles.
However because of being attracted by his business then he bought franchise you.
Second preparations were preparations for the organisation.
These preparations were carried out to form the organisation that was solid in your company.
Any preparations that were carried out in preparations for the organisation will be discussed in depth in forthcoming art

Last preparations were preparations for investment.
Here was preparations for capital that eventually must be spent by you to undertake the business franchise you.
Preparations discussions for investment will also be discussed by us in depth in forthcoming articles.
Briefly, preparations for investment will count how many of your fees of beginning investment to become franchisor, and how big franchise fee and royalty fee that will be put on to franchisee-franchisee you.
The three preparations above must be prepared fully before you entered in the business franchise.
However, any step that must be carried out if the three preparations were stable.
Steps or steps will be analysed by us in the following article.

With the number of kinds franchise just that was offered, often the seeker franchise became confused, must choose franchise just that offered various fitur interesting and innovative, or required chose franchise that stood older, appeared stable and in the phase maturity.
Along with this was some information that was useful for you who were carrying out consideration was based on the above matter:
One franchise was new or old, occasionally not became the standard concerning the success and the growth, could franchise that just was established became very prospective and gave the profit, but also could develop very good in the future, vice versa, it was not impossible franchise that for a long time has stood evidently gave just a few return.
Nevertheless the risk factor could be indeed said be connected with how long one franchise stood, to franchise that just was present, certainly the risk factor became relative higher than franchise that for a long time has been available, but could have been seen whether franchise that was new this was a part of one group that consisted of several franchise other that was successful.



When being connected with the individual that will undertake franchise this (franchisee), then could grouped by type: risk the batch, moderate, and risk avoider.
When someone was type get the risk, then had his trend to be able to take one franchise that just stood, in the hope of becoming the predecessor from this make, by various profits in the matter of the ease of the process, the cost setup that was lower, the market command, et cetera.
On the other hand for the risk evader, then tended to take the kind franchise that was older established to minimize the risk, with the consequences that franchise this had far more many units/the branch, the cost setup that was higher, and offered fewer ease in connection with more of his interested persons.
Aside from just or the length one franchise, the most important matter that must be known was the concept of the business from one franchise, was solid enough, had the target/potential market that was good, and in accordance with the interest of the candidate franchisee?
To learn this must be done by the research, that could be begun with attended expo franchise and ask for business the proposal kit from franchise.
Overseas kit of this kind became the standard, where franchise prepared various print medias and the video to give the explanation about his efforts field so that the seeker of information could get the understanding that was good concerning efforts franchisor.

Available Franchise Format are :

Single the Franchise Unit
This format was the simplest format and often was used because of his ease.
Pefranchise gave the right to franchisee to undertake efforts on behalf of his efforts, with the procedure escort who was appointed beforehand.
franchisee was only allowed to undertake his efforts to a branch/the unit that was agreed to.

The Franchise area
In this format, franchisee received the right to undertake his efforts in a certain territory, for example to a province or the city, with the number of efforts units/the branch that more than one.

The master franchise
The format of the master franchise gave the right to his holder to undertake his efforts in a territory or a country, and not only opened efforts, the holder of the right to be able to sell the licence to sub franchise with the provisions that were agreed to.

Matters that must be asked about to Franchise Company:
Apart from questions that were technical and procedural, sometimes was useful also to learn really matters were asked about and could become the point to be considered in choosing one franchise, in part: What that could be promised by pefranchise concerning the success of efforts, and the standards/the guide who must be followed/was undertaken by franchisee.
What the main strength franchise that was offered, but also is there his weakness that must be known at the moment.
Since when did franchise and has how many units/the holder of the licence franchise that was walking.
Before moving in the field that at this time was offered, is there the company's experience in the other field.
Is there Franchise had the other business that franchised, when being available, in the field what and how the condition for this company.
Have it ever had the case between franchisee and franchisee beforehand, when being available, concerning what and how his resolution.

Could franchisee gave contact from franchisee other to be carried out by the interview.
Is there franchisee that beforehand failed in the business that was offered?
When being available, what the cause especially.
What the company's motivation to franchised his business?
(to franchise that was relatively new) Is There point-point to the contract that could be negotiated.
Is there the restriction on the procurement of the raw material and other equipment from outside/the third party.
Might was carried out by the certain modification against the product/the service on the foreknowledge franchisee.

Point-point the success of efforts franchise:

• In the electoral phase franchise, chose the kind franchise that in accordance with the desire and your interest, that you be certain of developing and beneficial in the close and long-term period.
• Avoided chose the kind franchise to just went along trend and often was enjoyed only.
• Have Goal that was clear and was measured, with the period that made sense/realistic, and adapted your short-term policies to the aim that was formulated this.
• Classify the matter that must be done now, was postponed, or was eliminated completely to save time and in line with the priority in the work.
• Formulate plans that will support your goal, and did with perseverance and the spirit, don't forget to pray and increase the feeling of the interest in the peer, don't forget that in each success, always had the interest in the peer and the service to increase the quality of the life of the other person, increasingly many someone contribute, then increasingly many also someone will accept his repayment, this was valid in each business, including the business franchise.
• Get information as much as possible from franchise in each opportunity, good in training, in the meeting, especially in the meeting of early, for example at the time of franchise expo.
• Asked total possibly to receive maximal knowledge about the efforts field that will be undergone.
• Attend the exhibition and the seminar that be connected with franchise total possibly to receive the standard and the alternative that best.
• Do everything more than one efficient possibly.
• By carrying out the process franchise, many of the recipient's sides franchise (franchisee) entered the pattern of thinking that spending money was the method of saving efforts and the power, in the extreme point this could result in the issuing that might not and extravagance.
• Develop good relations and maintained contact that was intensive with the side pefranchise and the other side that was successful in this field, where being learnt by us that the success often left the tracks to be followed.
• Had a honest attitude and maintained the reputation.
• This must be applied against all the sides, was good towards franchise, against the staff, the consumer, and even the family's member.
• With honest and high integrity, a businessman will receive respect from his environment that finally had given the ease in various matters and the aspect of his efforts.
• Dig up the potential and creativity, although in a system franchise was underlined by many matters that could facilitate his perpetrators to undertake efforts, not was significantly limiting himself by not carrying out the innovation and making use of creativity that was owned, definitely with this matter note still was in the scope of the standard that was put into effect Franchise.
• Orientations of the consumer, in each business definitely must focus towards the consumer's satisfaction apart from also in the process of his procurement.
• At first again in an effort franchise, the consumer will consider the service and satisfaction towards the product were as a part of a make image on the whole.
• Permanently the spirit, worked continuously and continued to develop himself for the sake of the achievement of the aim of the life, the increase and the growth constantly, that produced certain results and not was received from the bypass and could not last long.

franchise was the efforts co-operation between available efforts (franchisor) and the perpetrators of the new business (franchisee) that became the owner from efforts that went this in the format of the licence.
franchisee bought efforts permission to carry out the same business precisely with available efforts beforehand from franchisee, for the certain period, by accepting the full support in the matter of the training and suggestions in the operational activity that was included in a system that was made beforehand and was proven by his success.
Franchise provided the product and the service that were ready to be marketed by franchisee, (was tested and proven was successful) including among them the make of efforts, the bookkeeping system, the operation system, the standard of the service, the standard of the process of the production of the product, the training, and so on other


franchisee got time saving and efforts in the product research/the place/the requirement for the employee, the production of the make and the system, the network of the marketing, and all the rest that enabled franchisee faster to undertake his efforts without must begin from zero and did trial and error'

The profit from a system franchise was relative safer him than began from the beginning, more the existence of the structure in an effort to, could be said as sebuat independent efforts because of the existence also the interference limitation from franchisee, the relative make more was easy to be known because of the number of branches that easily improved, with the quality of the same product and was known by the consumer.

Franchisee widened his efforts with more fast and effective with the existence of investment and capitalisation from the buyer/franchisee.

So good him the development of the business franchise in Indonesia so as almost every time quarterly could be encountered by the seminar, expo, or the exhibition franchise, but also often was encountered by makes franchise just that began to be offered, good the efforts kind that went old (established) and began franchised, and the relatively new company and indeed was planned to be developed with the model franchise.
However the seeker franchise must respond to this wisely, especially against franchise that was very new and was not yet undertaken by many franchisee.
Indeed not always franchise just meant the high risk and did not guarantee the success, but many elements that must be studied before deciding to undertake one franchise that quite just was offered.
Just shared the experience, the team of our editorial staff had witnessed personally several examples franchise just that has established and was known to be wide, that afterwards formed the division franchise to begin to offer his business licence to the community, but because apparently not all that planning and the well thought out co-ordination, so as to result in the splitting up of the focus between the development of the business through franchise and their main business personally, that finally even had resulted in the decline in the main business the company, at first again the condition for the company's finance that indeed was in the position that was not better during the decision sold franchise was taken, resulting from the expansive policy of the company that ate quite a bit of funds.



As in the title of this article we mentioned him as franchise so-go steady, because quite necessarily in the certain condition, franchise better not (or miminal postponed) sold his licence to the community, until the ideal condition certain could be reached and offer the real program and could be accounted for, not as the way out from a problem that was experienced.
In connection with this, there is good him the candidate franchisee received information totalling possibly concerning the condition for efforts, finance, the concept of the business, soliditas the team franchisee
List the questionnaire that could be asked about to franchise in the research and the collection the data could be read here.

Questions that must be prepared when undertaking franchise business:

1. How many available money to be invested in a business franchise?
2. How much money that could be overcome when the loss happening?
3. Better running a business franchise this in an invidividu manner or with the other partner?
4. From where the source of funding to buy the licence franchise this will be striven for?
5. Personal savings, the loan of the bank, the loan to the other side, sold other assets?
6. The other efforts activity what could be done as the source of the side income (or main) apart from efforts franchise that will be carried out?
7. Franchise that will be bought needed the personal expertise and the experience?
8. When yes, what were the expertise and the experience that were needed in accordance with the interest and your expertise?
9. Your goal will be in line with the efforts kind franchise that will be undertaken?
10. In other words whether the efforts field franchise that was chosen supported the achievement of the goal in your life?
11. How many time hours that were available and prepared you luangkan to process efforts, and how many time that was needed by efforts franchise this each day?
12. Efforts franchise this enabled for the attendance of a manager who handled the main activity, or required you that handled operational main in the business franchise this?
13. Would efforts franchise this remained and developed in the period 15 years in the future?
14. (how long product/service life cycle from the product/the service franchise)
15. It was as big that the risk that must be borne by choosing one franchise?
16. The product or the service that was offered in one franchise really could comply with the available request in the market?
17. Did this requirement be primary, secondary, tertier, or even seasonal?
18. How many the competitor with the similar category available in the market?
19. It was as big that the growth from efforts franchise that was hoped for by you, and how big that was projected by pefranchise?
20. Pernahkan Anda worked or had efforts to the field that will be undertaken by you in the form of franchise this?

1. How long these efforts went and how long these efforts in franchise.
2. The health of finance and track record that was good.
3. Many-many read the magazine or the tabloid that was connected with efforts and the business, take note the column of the opinion and the question from the reader, because often could be received insight that was useful concerning an effort franchise that was studied.
4. How many franchise that walked or also how many branches that operated.
5. Thought from the product in his relations with the capacity to remain the product/the service in the long term, will be affected by technology, or how many competitors that wanted to enter the market, etc..
6. The obligation to buy the raw material from franchisor.
7. For several certain product kinds, sometimes franchise required the raw material to be bought from their side, depended on his product kind, this could become beneficial or even damaging.
8. The promotion kind that was carried out by the side franchisor, adequate and whether his communication method was felt was in accordance with the market target.
9. There is good him when the candidate franchisee could see more previously the example of the contract that will be agreed to.
10. The estimation of the profit/the profit and even the estimation of the loss that was projected realistically.
11. Limitations that put into effect by franchisee for the operation activity and finance.
12. The existence of the sale target or the turnover that was applied in franchisee.
13. Limitations to carry out the adjustment or the modification against system that was valid or the modification towards the service kind and the product.
14. The policy would the training that will be put into effect, the period and his frequency, so that franchisee could understand well and truly.
15. It was as big that the support that could be given by franchisor in men-support the operational activity the routine from efforts franchise this.
16. Is there the need of additional investment that was significant to meng-update facilities or equipment in the future.
17. The existence of additional fees that were needed to get facilities and the support for operational efforts franchise in the future.
18. The experience and the main expertise from the founder franchise in the efforts field that would in-franchisekan.
19. The licence franchise could be transferred or sold again to the other side.
20. The condition or the condition to end sebuat the contract franchise.
21. The provisions about the heir if the holder franchise could not undertake his efforts.
22. Payment counting or the distribution of the specific profit and details.
23. The policy franchisee about how many franchise that was allowed in a territory, to avoid the competition between franchisee.
24. The kind franchise needed and has tar-cover the protection of the law and the certain insurance, for example to protect from the demand of the resident and the law, for example was the disposal of the risky waste polluted the environment, or the mistake of the food recipe that had the potential to disrupt the health of the consumer.